ADMINISTRATIVE MESSAGE
 
ROUTINE
 
R 251346Z JAN 01 ZYB MIN PSN 539198J35
 
FM CNO WASHINGTON DC//N1//
 
TO NAVADMIN
 
UNCLAS //N01754//
NAVADMIN 014/01
 
MSGID/GENADMIN/N1//
 
SUBJ/NEW FLEET AND FAMILY SUPPORT CENTERS//
 
RMKS/1.  A NAME CHANGE FOR NAVY "FAMILY SERVICE CENTERS" HAS
RECENTLY BEEN APPROVED.  EFFECTIVE IMMEDIATELY, THE NEW NAME IS
"FLEET AND FAMILY SUPPORT CENTER" (FFSC).
 
2.  FFSC'S WILL CONTINUE TO MEET THE NEEDS OF NAVY'S SINGLE AND
MARRIED SERVICEMEMBERS AND THEIR FAMILIES.  THE INCLUSION OF "FLEET"
IN THE TITLE WILL REINFORCE THE FFSC MISSION OF SERVING ALL NAVY
PERSONNEL EQUALLY.  FFSC'S EXIST TO PROVIDE SERVICES WHICH FACILITATE
FLEET AND FORCE READINESS BY IMPROVING INDIVIDUAL AND FAMILY
READINESS.  THE PRIMARY MISSION OF EACH FFSC IS TO ASSIST COMMANDS
IN ACHIEVING OPERATIONAL READINESS, SUPERIOR PERFORMANCE, IMPROVED
RETENTION, AND A REASONABLE QUALITY OF LIFE FOR SERVICEMEMBERS AND
THEIR FAMILIES.
 
3.  ALL MATERIALS AND STATIONERY WILL BE REORDERED WITH THE NEW
NAME AS SOON AS CURRENT STOCK IS EXHAUSTED.  MARKETING MATERIALS
SUPPORTING THE NAME CHANGE WILL BE PROVIDED TO FFSC'S IN THE SECOND
QUARTER OF FY-01.  ADDITIONAL IMPLEMENTATION GUIDANCE WILL FOLLOW.
 
4.  REQUEST BASE COMMANDERS ASSIST IN MARKETING THE FFSC NAME THROUGH
MESSAGES PLACED IN PLANS OF THE DAY (POD), NEW SIGN DEDICATIONS, BASE
NEWSPAPERS, SINGLE SAILOR CENTERS, AND IN BUILDING AND BASE
DIRECTIONAL SIGNS.  SUGGESTED POD BULLET:  OUR NAVY'S FAMILY SERVICE
CENTERS HAVE RECENTLY CHANGED THEIR NAME TO "FLEET AND FAMILY
SUPPORT CENTER" (FFSC).  ADDING "FLEET" TO THE TITLE WILL EMPHASIZE
TO SINGLE SERVICEMEMBERS THAT FFSC'S MISSION INCLUDES SUPPORT TO
THEM, AS WELL AS TO MARRIED SAILORS AND NAVY FAMILIES.  OUR GOAL
REMAINS AS BEFORE:  SUPPORTING NAVY BY PROVIDING PROGRAMS AND
SERVICES WHICH REINFORCE FLEET, FORCE, INDIVIDUAL, AND FAMILY
READINESS.  PLEASE CONTACT YOUR LOCAL FFSC AT (INSERT LOCAL FFSC
LOCATION, TELEPHONE NUMBER AND HOURS OF OPERATION) TO LEARN MORE
ABOUT THE SERVICES AND PROGRAMS THAT FFSC WILL MAKE AVAILABLE TO
YOUR COMMAND, YOUR SAILORS, AND OUR NAVY FAMILIES.
 
5.  POC IS LTJG DEREK EISENBREI, NAVPERCOM (PERS-660P), AT
(901) 874-4327/DSN 882.
 
6.  RELEASED BY MATTHEW G. HENRY, N1, ACTING.//
 
BT