About the Every Sailor, Every Day campaign:
The Every Sailor, Every Day campaign launched during 2014 Suicide Prevention Month and continues to serve as Navy's core Suicide Prevention and Operational Stress Control campaign. Through an array of digital communications (social media, online content, multimedia and audience interaction), the campaign seeks to empower behavior change by providing Sailors and families with tips to support themselves and each other. The campaign promotes ongoing and active engagement to enable early recognition of risk, proactive intervention and champion seeking help.
In September 2015, 1 Small ACT was introduced as the campaign’s newest message, encouraging simple actions that can make a difference in the lives of others while leveraging relationships between peers and community members. This message is based on Navy's Ask Care Treat (ACT) model, aligning with broader collaborative communications efforts between the armed forces, Dept. of Defense Suicide Prevention Office (DSPO) and Veterans Affairs (VA) to promote the Power of 1 concept.
1 Small ACT will continue to serve as the Every Sailor, Every Day campaign’s primary message throughout Fiscal Year 2017. 2016 Navy Suicide Prevention Month will launch expanded application of this message, focusing on individual self-care practices and coping skills, as well as societal prevention and intervention supports (including means safety and mental health resources). Community and relationship support will continue to be emphasized, integrating the DoD and VA’s newest theme, “#BeThere” (Be There).
For the latest resources, visit the Get Involved page in the sidebar. Follow us on Facebook, Wordpress and Twitter for updates and additional content that you can share with your shipmates and families.